The Importance of Certified Cosmetics

31 Jul.,2025

 

Why Certifications Matter

 

1. Ensures Product Safety & Compliance


Certifications like ISO 22716 (GMP for Cosmetics) and EC 1223/2009 (EU Cosmetics Regulation) guarantee that products are manufactured under strict hygiene and safety standards. Without these, brands risk selling contaminated or unsafe products, leading to recalls, fines, or even legal action.


2. Builds Consumer Trust & Brand Reputation


Leaping Bunny or PETA Cruelty-Free certification signals ethical practices, which 72% of UK consumers prioritize when buying cosmetics. Certified brands see 23% higher repeat purchase rates (Source: Statista 2023).


3. Avoids Customs & Retailer Rejections


Retailers like Boots and Sephora require CPNP registration for EU/UK sales. Non-compliant shipments face 30% rejection rates at EU borders (Source: EU Customs Report 2024).


4. Supports Marketing Claims Legally


Terms like "Organic," "Vegan," or "Hypoallergenic" require third-party certifications (e.g., COSMOS, Vegan Society). Unverified claims can trigger ASA (Advertising Standards Authority) penalties.


5. Key Certifications to Look For

 

Certification  Purpose 
ISO 22716 Ensures safe manufacturing 
CPNP Mandatory for EU/UK sales 
Leaping Bunny Proves no animal testing 
COSMOS Organic Validates natural/organic claims