The Importance of Certified Cosmetics
31 Jul.,2025
Why Certifications Matter
1. Ensures Product Safety & Compliance
Certifications like ISO 22716 (GMP for Cosmetics) and EC 1223/2009 (EU Cosmetics Regulation) guarantee that products are manufactured under strict hygiene and safety standards. Without these, brands risk selling contaminated or unsafe products, leading to recalls, fines, or even legal action.
2. Builds Consumer Trust & Brand Reputation
A Leaping Bunny or PETA Cruelty-Free certification signals ethical practices, which 72% of UK consumers prioritize when buying cosmetics. Certified brands see 23% higher repeat purchase rates (Source: Statista 2023).
3. Avoids Customs & Retailer Rejections
Retailers like Boots and Sephora require CPNP registration for EU/UK sales. Non-compliant shipments face 30% rejection rates at EU borders (Source: EU Customs Report 2024).
4. Supports Marketing Claims Legally
Terms like "Organic," "Vegan," or "Hypoallergenic" require third-party certifications (e.g., COSMOS, Vegan Society). Unverified claims can trigger ASA (Advertising Standards Authority) penalties.
5. Key Certifications to Look For
Certification |
Purpose |
ISO 22716 |
Ensures safe manufacturing |
CPNP |
Mandatory for EU/UK sales |
Leaping Bunny |
Proves no animal testing |
COSMOS Organic |
Validates natural/organic claims |